If you are looking for a new hair colour, you will see the trend “expensive blonde” EVERYWHERE right now. So what is expensive blonde and why should you use this reference to my colourist? Unlike icy, ashy or metallic toned blondes that are ultra cool, expensive blonde uses tonal shades that bring out the skin’s natural warmth and help to create ultra shiny hair and overall more healthy looking locks. Think champagne and biscuit colour tones with fine ribbons of darker blonde to create dimension in the hair. It’s shades like this which will help to create that ultra “luxe look” and overall more expensive looking.